Supermodel Brooklyn Decker Just Launched a Sustainable Fashion Line Inspired By ‘Bridgerton’

Sports Illustrated swimsuit supermodel Brooklyn Decker loves the Netflix series Bridgerton, too.

A year in lockdown has lent itself to binge-watching for supermodel Brooklyn Decker. One of her favorites is the Netflix period drama, “Bridgerton.” She loves it so much, in fact, that it inspired the star to create a sustainable clothing line in its likeness.

The Regency-era designs come by way of a partnership with fashion label Buru.

“I’ve been a fan of Buru for a long time, first as a new mom looking for accessible pieces that felt polished, and then as I was looking for special, limited pieces that I knew were made in the U.S. and designed by a woman and a friend,” she tells Women’s Wear Daily. “After a year of living in sweats and pyjamas (due to Covid-19 lockdowns), I was excited by the idea of dressing decadently without sacrificing any comfort.”

Supermodel Brooklyn Decker Just Launched a Sustainable Fashion Line Inspired By 'Bridgerton'
Brooklyn Decker In Buru | courtesy

Designs for Women

Decker worked with Buru designer Morgan Hutchinson on the Heirloom Collection. It includes housecoats, dresses, skirts, and blouses. The items are easy-to-wear, machine washable, and some are even reversible. The mother of two also including some breastfeeding-friendly pieces. Like Bridgerton attire, there are frills: ruffles, collars, bows, and vintage buttons. Decker even took color cues from the show’s costumes.

“I was in a deep Bridgerton phase when we were coming up with these pieces, which I think is fairly obvious when you look at the materials,” Decker adds. “While we can’t guarantee that they will help you win the Duke of Hastings, we can guarantee they will make you feel polished with very little effort.”

The range is cause-driven, too. One-hundred percent of her profits go to support the Special Olympics and the foundation created by her husband, tennis great Andy Roddick. The Andrew Roddick Foundation supports disadvantaged youth through a range of programs.

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