New York fashion brand Adiff has a new take on keeping clothes out of landfills.
Fashion house Adiff mixes “fashion with function”. Its Open Source Fashion Cookbook shares “recipes” for making your own clothes and accessories. The ingredients? Your existing garments and materials. In this way, Adiff founders Angela Luna and Loulwa Al Saad aim to make sustainable fashion accessible to all. Not just those who can afford to to buy from responsible brands.
Design For Life
With step-by-step patterns, the Cookbook starts with no-sew easy basics — a Perspex pocket you can tack onto a jacket. But there are more advanced designs, for example, a bucket hat that repurposes a broken umbrella.
Several designers contributed patterns from their archives. These include Christopher Raeburn, Assembly’s Greg Armas, and Chromat’s Becca McCharen-Tran. The book also features essays on sustainable fashion solutions from industry leaders.
Inspiration for the Cookbook came from the momentum of the Black Lives Matter movement.
“I had this crazy idea to get a collective of designers together so we could work on actually making sustainability accessible and inclusive,” Luna explains in an interview with Vogue. “A few years ago, it’d be difficult to imagine designers sharing their intellectual property so freely. Now, it feels like the logical next step towards a more open, community-driven fashion industry.” This was apparent when designer Jonathan Anderson shared the pattern for a patchwork cardigan Harry Styles wore. It sparked a DIY movement on TikTok with over 19,000 likes.
A female-founded design label, Adiff employs resettled refugee tailors from Afghanistan. They make upcycled products such as a parka that transforms into a tent, with the addition of a few poles. The parka, which launched in 2017, features a buy-one-give-one model. Every jacket purchased provided another to a displaced or homeless person. As Luna concludes on the Adiff website, “As a socially-conscious brand, we’re challenging systems within the fashion industry, while also changing what society thinks fashion can accomplish.”
Buy The Open Source Fashion Cookbook here.
Interested in sustainable fashion? See how Italian luxury brands are taking steps towards sustainability here.